Our Team
People are the driving force behind Trucordia.
For more almost three decades, Jenni Lee Crocker has exemplified a commitment to excellence, collaboration, servant leadership and the continuous advancement of women in the insurance industry and beyond.
With Crocker’s deep experience in sales and growth, management, risk advisory and business transformation experience and proven track record in the development and execution of value-accretive growth strategies, companies seek her counsel and advice when entering or making shifts with business and go-to-market strategies.
Crocker supports Trucordia’s (formerly PCF Insurance Services) business and nurtures organic growth by focusing on creating opportunities for its companies and expanding those opportunities to benefit all in the network. Her expertise includes staying on top of the ever-evolving cyber liability landscape to ensure clients understand—and secure—adequate protection.
Crocker’s professional affiliations include serving as President of Virginia Women in Insurance, Executive Board member for the University of Richmond Robbins School of Business, Executive Board member for Virginia Commonwealth University School of Business, facilitating the Virginia General Counsel Roundtable and belonging to the Society of International Business Fellows.
Crocker’s unapologetic passion and devotion to the advancement of women, as well as people of color and/or those with varying abilities, has spawned a new journey for Trucordia as it explores how to celebrate and engage a diverse and inclusive workforce. Additionally, she serves as President of The Skylight Initiative, an organization dedicated to advocating for the inclusion of women on corporate boards.
Most recently, Crocker was honored with Insurance Business America’s Elite Woman 2024 Award.